BMW GROUPBRAND ACADEMY
BMW GROUPBRAND ACADEMY
THE BRAND ACADEMY WAS THE FIRST INSTITUTION OF ITS KIND IN THE WORLD. FOR SUSTAINED COMMUNICATION OF THE COMPANY'S BRAND VALUE BMW IN COOPERATION WITH YELLOW BMW SET A BENCHMARK IN THE REALM OF BRAND MANAGEMENT, WHICH HOLDS GOOD TO DATE.
BMW Group | Brand Academy | Plaza
BMW Group | Brand Academy | Brandspace BMW
REDUCED TO THE ESSENTIALS - MULTISENSORY, DIRECT AND INTERACTIVE COMMUNICATING AND REINFORCING BRAND VALUE.
MINI | Brandspace
Invited at a Friends place - the MINI Urban loft.
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