The quote of a Shoe

On the occasion of a photo shoot by solebox for the launch of the »Adilette22« by adidas, yellow design developed and designed an exhibit consisting of honeycomb panels – conceptually inspired by the topographical 3D look and the sustainable materials of the new shoe. All 42 individual parts made of sustainable cardboard were perfectly cut by our service provider Kohlschein.

At Studio Schanz here in Cologne, team yellow assembled the exhibit and joined the photo shoot. Take a look behind the scenes ...

Project: adidas Adilette22 for solebox
Art direction & photography: Linghuan Zhang
Styling: Clara Kuhland
Layout: Niklas Datum
Model: Akio Enaku
Exhibit design and realisation: yellow design | yellow lab
Exhibit production: Kohlschein GmbH & Co. KG
Location: Studio Schanz